$5000 Finders Fee

AlimoeUrban Logo

AlimoeUrban Logo

I am seeking assistance to launch a new clothing store called AlimoeUrban.  It’s a hybrid store combining the pricing of Pacsun with the atmosphere of a resort boutique. 

I will pay anyone $5,000 that can help me secure $40,000.  The investor will be paid back $55,000 no later than 18 months with bench marks payments. 

You can reach me at jerry@alimoeinc.com for more details.

Whats Next?

What is your vision, your focus, your light?
What more can I do to make them all bright?
I feel something inside me, a burning in my soul,
An expression of simple words that has gone untold,
I don’t understand this desire but hope to inquire,
Of an energy that inspires which I’ve prayed to acquire,
I found something that has changed my mind,
Changed my mode of thinking and concept of time,
I have made a discovery beyond description, a gem in the open and pray this discovery can also see me. A gem that inspires me more than a dream but lack the understanding of my emotions only known by something greater than myself.  You have motivated me in immeasurable strength and wish I could provide you it in return.  By that I mean, if only I could be as equally amazing, what a change there would be.
The words I wish I could say are complicated but my message is simple.  I like you very much and a still small voice inside me keeps telling me to keep trying.  I wish there were a second chance to show you who I am, a restart now that my mind is clear.  I have tried in my journal many times to explain how you make my life better and the only thing I can manage to say is; “she hits me in the core”.
I wish you could see me for what I am, the person who is willing to sacrifice everything to make you smile.  I want to be that kid who makes you more happy than any other.  I want to be that person that can look at you and know what is on your mind without words.  I want to be that person you turn when you need a shoulder to cry on, the person that you can hold onto and know I am never going anywhere.  I want to be that person that reflects the energy you provide me like the moon does for the sun.  Yeah, you hit me like that.

That is not something that will happen over night, we are just at the beginning.  But you hit this kid deep in the core like no one ever has.  I have never felt the need to be around someone and learn everything about them before.  My mind has never been stolen by someone ever before.  I have never met someone that for unexplainable reasons does what you do to me.  I have never liked anyone before, I have had interestes but never someone that just hit me like that where I was willing to pay whatever toll to make it work.  I am right here, willing to push in all my chips to see what could happen.
If I could express my thoughts it would go something like that.
 

 

 

 

I Am Hope!

If you could beleive in the hope through the tears that I cry
You would feel the love and hope that exists deep inside
My soul cries out looking for a better way
A little bit of help to assist me through another day
I know what it’s like to stand by the shelf
With no meal available to give to yourself
How many days did my mom go hungry
Just so I had enough inside my little tummy
How much did she sacrifice on my behalf
To make a perfect world that was falling down around me
I come from the shadows and made by the dust
No one in the dark what shadows can I trust
It doesn’t matter what waits out there, pain, joy or dispair
I stand up tall because I am heaven sent
To comfront the all the challanges that slow our development
I am the rock in a foundation that wants no reputation
I want hugs and love from the youth of the nation
If you could beleive in the hope through the tears that I cry
You would see why I feel what I do deep inside.

Never Give Up!

Hero

No pages in a book could teach me to feel,
All the emotions inside me I feel for real,
Once lost in the moment dark lead the way,
Special gift lost was the price I had to pay,
I realize now how much I want it back,
The chance is real slim but that’s the real fact,
So what makes a hero stand above the rest,
A mind capturing spirit or an “S” on the chest?
To me it’s the power showing me what I can achieve,
One inspires confidence in me to believe,
Nothings out of reach no matter how high the bar,
One who helps me reach no matter how small the star,
I have many heroes that most wouldn’t know,
It’s the little things they do and the love that they show,
A hero brings you life and insperation through energy,
If you only knew what your energy really did for me,
They catch you off guard and steal your mind away,
Training my mind into what I have become today,
Don’t give up on me because I won’t give up on you,
Your more than a friend, you are a true hero,
Just a note of love that I want to show,
To a brave little hero that most wouldn’t know.

A hero is a figure that helps me see what I can become if I never give up.  It’s not about having super powers or being larger than life.  It’s someone who changes my life in a glance, insperation from a life time of dedicated work or someone that helps me discover life.  Someone that inspires these changes with no explainable reason in a blink of an eye.  I have only a few heroes and they are not who might expect, if you think about it closely you may be one of them.  Through goodwill, friendship and love anything can be accomplished if the intentions of your heart are pure.  So much I wish I could say to this hero of mine, maybe the chance will come if given some more time.  Please never give up on me!

 

Oh moment of Aw.

A few months ago I wrote about an instance of charity I was fortunate to be apart of and the impact it had on me.  I recently read some thoughts by someone dear to me about that instance and it was very touching.  I have always wondered what kind of an impact I have on people and how they would honestly describe me to others that I did not know.  What a moment of warmth to know writing something personal could impact another.  A person so smart and full of life had opened a new door for the first time, what a wonderful experience to share!  I am grateful for you, you bring a smile to my face everyday. 

In My Eyes

This is something I wrote several months after my young cousin took his own life.  Hip Hop feeds me because it is more than gangs, it’s an art of expression that I find very dear.  It’s living poetry!In My Eyes by Jerry R. Reynolds – (Copyright AlimoeUrban)

There’s moral to a story and the tragedy of a friend,
When no one’s by your side on an island holding in,
Memories past present gone, where do I begin.
I know what it’s like to fight all alone,
Would you change your mind if you knew what you were doing.
Caught up in a life of royal petty fears,
Praying for a friend who could share your tears.
You were lost in a life that carried away your mind,
We all have struggles, you just have to give it time.
Only one way out and thought you were clever,
Lever, click, gone, whatever.

So I turned to my left, I didn’t see a friend,
And I started thinking how will this end.
I climbed up the box, put my head in the noose
Give the command general, ready aim loose.
Air got thin, there was no turning back,
Thou shout not kill in my mind blank black.
What was I doing this was all a mistake,
Reached for the box slipped, oh shit mistake!
Oh God help me, what do I do,
I would do anything get a chance two.
My eyes rolled back and I try not to panic,
Legs started to shake and I went into a frantic.
Some how pulled up, fell to the floor,
Thank God for angels, I couldnt take anymore.

I thought I was looking up but I was upside down,
When I realized it was you who was laying on the ground,
I was going through the motions of the tragic seen I found.
What I would give for one more day, one more way
To blaze the path and show you the way.
Adopted family love, cousin brother blood,
I wish I was there to help change your mind,
But your memory lives strong, in the family you left behind.
Only one way out, dreams are being caught,
Story through the eyes of my heartfelt thought.

 

Where to begin?

I write in this blog for two reasons; express ideas and admit very personal things I have a hard time talking about.  How can we learn to trust when the people closest to you, even your family tell you that you are a failure?  How are we expected to open ourselves up to people we find dear, how am I suppose to learn how to trust when I have built a wall so high, so thick because I am scared to let anyone else hurt me.  What happens when you reach the point where you would take down the wall if the situation was right?  When is the right time?  I am a complex person, Tupac said in one of his tracks “even the hardest brothers need a little love too.”  I often wonder how much more I could do, if I someone was there I could turn to.  But how do you tell someone something that just thinking about it brings tears to your eyes?  And how could you expect them to understand?  Wishing you were comfortable enough with someone that holding them close told you everything you needed to know, without a word being spoken. 

 It’s crazy to think how much positive energy I have every day and how I am able to keep these feelings inside.  It’s crazy to think how we can have such a profound effect on others and others on us.  Sometimes you just have to follow your feet, no matter where they take you!

My Mind’s Eye

Copyright Alimoe Urban by Jerry R. Reynolds

My mind’s like a time box trapped in the past,
Traveling down a road of what I once had,
Opening my mind’s eye to visualize the moment,
Turning a blind eye to the strength it takes to own it,
Where has the huslter gone lost in a maze,
Running a closed route just trying to keep pace.
So I stopped for a moment and took a look around,
Here comes the sound, wow, I really let myself down,
I prayed in the night seeking a gift from above,
Please improve my talents and send a whole lot of love,
God told me “son, you have to lift your head up,
Get off the canvus and keep running until you catch up,
No one can stop you, save it be yourself,
Now heres the energy, go and work it out”,
I am focused on a vision to break from this shell,
A skin that has my mind trapped in this living hell,
I can see my mistakes and I will do what it takes,
To win the race of opportunity, yes I would take.
I finally got my mind right to lead this fight,
I got my family, now I seek the light.
Wash away all the sins with a heavenly rain,
I’m a soldier in your army thats worldly trained,
A message to myself, protect your health and hustle for wealth,
Then give it all back to people who need your help,
I should have spoke up before when I was at your door,
But you left without me and it left me on floor,
Ground level running, its a race to perform,
To claim what I fell from no matter what the score,
Can’t nobody stop me, I’m gonna be somebody,
But from you I want a friend that will stand right beside me,
“I will not lose for even in defeat,
Theres a valuable lesson learned and that evens it up for me”,
I bit that from Jay but its how I live my life,
You can’t fall from nothing, blessing’s I received in the night,
My mind’s eye sees my valuable dreams,
And all the blacked out scenes that were cut from the screen,
I see you right there with me and it may take some time,
But thats fine, I’ll wait right here I’ve got some spare time.
I’m a number on the post fueld by the notes,
And quotes bcause it’s what keeps me going!

Touching

“I see this guy almost every day while I am making my rounds in Whitefish at about 6:45am.  He always walks by with his head down.  Even though I am busy, I try to make a point to say hello.  It’s almost like he doesn’t know how to respond, darts a quick look with a meek greeting and continues on his way. Friday, he approached me while I was shoveling a walk and asked me if I could spare a dollar. I replied that I didn’t have any cash on me and that I was sorry. First, I never carry cash but it is my policy that charity is better served with sustainable items like food or clothing rather than money.

I saw him again today and as he walked by I said hello. He looked pale, really run down and I could tell that something was on his mind by the hesitation in his steps. He finally turned around and said “Sir, I hate to bother you but I have not eaten since Tuesday and if you would let me shovel this snow for a couple of dollars so that I can eat, I would be grateful.” The pain in this man’s eyes was heart breaking, especially knowing I could had done something just a few days before!  I again told him that I did not have any cash but to meet me in 45 minutes right there. Almost ashamed he said “I would feel better if he could do some work to earn a few dollars and not take a hand out.” Politely I let him know that I was almost done but I would see him in a few minutes.

It is really amazing what a person can do with $20 to help someone.   I did not go into the store with an idea of how much I would spend because it really didn’t matter, my goal was to get him enough food to last 7-10 days.  That in mind I was able to get him 6lbs on pasta, 3 large cans of sauce, 2lbs of rice, a loaf of bread, package of lunch meat and cheese, PB&J and two boxes of mac and cheese.

This is the part of this story that touched me the very most. When I arrived back to the location I asked him to meet me, he looked almost ashamed. He made a funny comment to break the tension he was feeling, “you shovel fast!” I laughed as I opened the back door to my blazer and before I gave him these things I looked him in the eye and said “I know you wanted to work for these things and it is very important to me that you understand.  More than anything I need you to understand!  This is not a hand out, this is a hand up!  Above anything I need you to understand that. We all have faced trying challenges and sometimes need a hand up to make it to the next point in our journey.” As I took the items out of the car the man almost burst into tears and would not look me in the eye. I wondered when the last time this man had seen compassion. I got back in my car texted a friend about the snow and by this time he was a block away walking with his head down. I drove by and realized the man was crying. I knew that I had done a great thing for him, something special.

Something to remember in our lives is time and expression is exceedingly more valuable than any dollar amount. That is why I am so vocal about what I think because very few people have the profound impact I seem to have on others.  Don’t be afraid to be great, it will embrace you!!

My life does not revolve around things of material value, I don’t care about money beyond the comfort of paying my basic bills and the physical aspect to relationships.  I JUST DON’T CARE about those things.  Maybe I am weird, I know my honesty and willingness to speak exactly what I think takes people by surprise or maybe I just want people to see in themselves what I see.  That is as much of the process as anything, hoping that people see the potential they posses. 

My Quarterlife

Everybody is scared, to be who we are, change who we are or reveal who we are…

As a person with great confidence in himself, the last part of this thought really hit home.  I was that kid everyone went to school with (the kid who always got picked on).  A great majority was because I was the fat poor kid but I think an equal portion was people were jealous or felt threatened by me.  The only way to fight back was to become great at the things they feared about me.  As a kid it was sports, quite honestly these days I hide behind my work and the building of my companies.  It’s hard to admit but I am afraid to reveal myself, the fear of being judged personally by an outer appearance that tells nothing of who I am.  

I tend to block out things around me and focus on what I can control.  I don’t think knowing you are great is reason to boast about the things that you have.  For me it is a stepping stone showing where I have come from and where I can go.  Through these actions, I am able to hide my personal life, a built in reason why I am unable to attend activities or go on dates.  Truth is girls scare the hell out of me and maybe my expectations are too high.  It takes something special to peak my interest and I do not get caught up in the trivial aspects of life.  However, very few times has that door been opened because it always gets slammed in my face.  So I bury myself into my work, deterring my mind through endless nights of thinking, how do I grow, how do I find new clients, how do I offer better services…

Do you know what it’s like going to bed every night with tears in your eyes because you don’t understand and waking up with a smile focused on the task at hand?  Do you know what it’s like to feel like the odds are always stacked against you, employers that don’t care about you, canceled dates because there are better things to do, taking the blame to avoid confrontation because it’s easier and doing things you hate to get the things you love?  Do you know what it’s like to never open that door inside because you know what will happen?

Why is it that no one can see past the shell?  See the person who works everyday to build an empire for his family that doesn’t yet exist, the person who just wants to enjoy someone’s company to see if they are as amazing as they seem, the person so full of life and joy despite it all.

Why?  I am afraid I don’t know the answer to that question but seek the answer.

It is my mission in life to bring joy to people, build an empire to help the needy and have a family of my own.  To provide opportunities to those who have none, give love to the lonely, confidence to the weary, energy to the empty and wisdom to the thirsty.  I wonder so many times how I can accomplish these tasks when I am all of these things.  But contend that is what makes me different, the ability to block my own needs and for the well being of others.

There is nothing in my life that I want more than a foundation who will stand by my side and help me make these things come to fruition.  I am awkward and don’t know how that process is suppose to work.  Help me figure it out, give the kid a chance to learn.  As I said in a previous blog, “do you know what is like to go to sleep with tears in your eyes, working endless days for people who are not even in your life.  Praying you could, even if only in a dream hold your wife and children even if only for a moment.  Just long enough to tell them that daddy is coming, will do anything to find them and tell them how much you love them before darkness turns to dreams, bring a new dawn.”  It is my greatest goal in life for these things to happen, everything else is just a tool to be prepared when that dream arrives.

Reflection

I think there are levels of trust individuals subscribe.  I was quiet taken back by what Quarter Life truly represents; a generation of very intelligent young people who see the gaps society wishes not to acknowledge.  Looking at my “peers” is often an unsavory duty because I don’t classify them as peers.  We are a generation of idealists.  Few are willing to go through the punishment, trials and failures to accomplish those goals and everyone else is selfishly tasked on confusing the process by which those goals come to pass.  How can we learn trust when we are a generation of broken families, work for companies that base talent on age not ideas or creativity and insecurities about a perceived world that exists on a superficial scale fueled by fear and unfounded expectations.  You don’t learn to trust, it is distribution by worthiness.  Individuals need to take ownership of that responsibility and administer it in a wiser manner.  I have been called a disappointment, failure and felt little support from my family and friends in my ventures but that has not stopped me from chasing and achieving my goals.  What do we want from life?  Someone that cares, inspires and helps us elevate our confidence to achieve greatness.  Those are trustworthy causes!   

It’s crazy to think I met this girl about 4 months ago and for first time in a very long time, felt intimidated.  Why?  Well, what do we want from life?  Someone that cares, inspires and helps us elevate our confidence to achieve greatness.  Just knowing that a person like her exists pushes to get better.  Have you ever tried to find an angle on the perimeter of a circle?  It is very rare when I feel intellectually inferior to someone.  Something about her just makes me want to be around and learn.  It is unexplainable how in passing, one look could tell me all of these things.  What do you do when you find yourself in that situation?

Man on Fire.

I preface my statement with this, “Nothing can take me down!  No matter how hard it gets, how much I struggle to keep my head above water and how much it hurts, I will win!  I would not trade one second of this experiance if I had a choice.  With out true failure, a man could never learn”.

Do you ever feel defeted?  I have to admit for the first time ever in my life the thought has entered my mind.  I have given everything and am very good at what I do but its going so terrible I can’t even get a bad break.   What bothers me the most is its not me even me and I have no control.  As the lending industry crumbles I find myself competing against liars/cheats and refuse to fall to those standards.  So I guess it really is me.  After being loyal to an industry that I gave everything, she truned on me.  I made money, she took it from me but I consider myself lucky because unlike most in the mortgage industry I planned!  I was comfortable, not rich but did not worry.  I purposely lived paycheck to paycheck becuase I was saving, preparing my finances so I could chase my dreams.  I gave generously to others because I could but now I seek hand up, not a hand out.

For all those people who have been beat down or beat up, always keep you head up.  No matter how much you achive, no matter how far you fall, the sky is always the limit.  Never seek a hand out, seek a hand up.  When you fall get up!!  The lending industry has beat me down but I do have control.  I am seeking a new opportunity, even if that means on the ground level.  You have to have confidence in the people who give you your next opportunity.  They seek you becuase you have something special.  No man will ever out work me, no man is in the office more then me, no man is more focused on his goals then me.  I learned an exceeding amount about myself in this struggle.  Trust me IT IS VERY VERY HARD, it leaves a very bad taste in my mouth, Bu I am glad it happened.  This is the dawn of a new day and a new opportunity.  “After every dark night there comes a bright day after that, so no matter how hard it gets, keep your head up, stick your chest out and handle it!”  Those are the words of one of the greatest ideaologists of this generation.  I got beat down, but I got up strogner then ever.

 The burning desire to get better, to learn more and chase my dreams, I am a “Man On Fire”! 

After watching Man on Fire for the 30th time in the last couple of months, my eyes still swell with tears at the end.  Not easy to admit but this story touches something very deep inside.  Denzel Washington is arguably the best actor and Dakota is the best child actor/actress in the history of entertainment.  BUT what truly touches me is the man… John W. Creasy, which the story was based on.  While his actions we brutal and cold I truly admire him! 

If you have never seen the film, I highly recommend you stop reading this right now and go get it.  Visually it’s one of the greatest works of art ever created but there is a great lesson to be learned from John W. Creasy.  What do your dreams and family mean to you?  Are you willing to die for your cause?  Do have the fire inside that will push you over the edge?  My family and dreams mean more to me than anything, I have almost given my life for them and you can bet I will do it again!!

That only leaves one question, what are you willing to do?

Alimoe Developing

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Domain Migration

Everyone looking for websites on the Alimoe Network sit tight we are in the process of migrating to a new service provider and will be running very soon.

Microsoft, Digg and Linux…

This has become an intriguing topic of late “Will Microsoft Buy Red Hat?”  I think the acquisition of DIGG opens the door to that possibility.  Unlike the advancements in OS, Windows, Browser technologies Flock, Mozilla and the new IE, Linux getting left behind, way behind.  Linux programmers have long demanded Microsoft to give up its technologies so it could compete.  They sustained a minor antitrust victory but continue to fall behind.

The opportunity Linux users are searching for is a functional, better resource allocating and visual open source operating environment.  IF Microsoft were to join the open source market, I strongly contend technology would see a second revolution.  I stated in a post of mine the other day, “Microsoft is the ultimate brand, second only to the US Government.”  Much like the US Military does with Air Craft, Microsoft could offer grants for the development of numerous open source projects and financially impact think tanks.

This would be a very bold move and the result would be a stunning gem.

 

Video Advertising Solved

This is a response a post by Paul R. LaMonica of CNN called “The ugly truth about online video“. 


Paul, this is a great piece.  There are two major factor of why online advertising is going to increase in such high dollar amounts.  One is user experience.  Companies like MySpace for example are more than willing sacrifice the user experience.  MySpace does not advertise one thing of substance and this renders advertising ineffective.  MySpace uses its ad space for to generate clicks not dollars.  However, once MySpace and other companies begin to integrate legitimate advertisers, the space will become more significantly more valuable, their advertising fee will increase, thus grossing a larger yield.

Expanding on ad content, if a company reallocates or adds $350k of their $10 million dollar marketing budget from an underperforming sector into an online arena, an increase is to be expected.  However, it is crucial to note the only transition in this process is finding the correct online partners, otherwise its business as usual.  The overall money spent in the advertising industry may increase 1-2% but that is a normal growth calculation factoring inflation.  

All smart organizations know creatively developing new marketing opportunities fuels higher profit margins.  MAKE NO MISTAKE, new opportunities are developed AROUND T.V. budgets, not in substitute.  Dollars will increase in the online venue only because there are more players joining, not because the players are spending more.

Something I would like to address further in this post, in addition to my remarks to Paul is user experience.  Sites like ABC News and Yahoo! need to address their transitional video advertising.  Studies have shown users who use the internet for personal information spend less than one hour each day.  By loading a 15-30 second ad between every two user relevant videos, discourages, frustrates and ultimately turn users away.  The system must be more streamline.  For example, coverage of professional Soccer has long utilized segment advertising.  To promote an easier user experience and provide a valid advertising platform, players should incorporate three features:

(1)    Extend the video rotation to from 2:1 to 5:1 (video:ad).  Also extend the length of the ad from 15 to 22 seconds (1.5 times longer).

(2)    Incorporate more silent flash ads.  The presence of flash ads set to the right side of the video will capture people’s attention.  Why?  English readers move left to right when analyzing materials.

(3)    Utilize segment advertising that displays the advertisers logo in a corner of every video.

With the tendency of users to want to go forward, in conjunction with a logo presence during each video, you have effectively created an advertising platform that serves both needs.  Extend brand exposure and an enjoyable viewing experience making it functional and extremely practical.

You Right!

Something has been bothering me in recent years, where has the American spirit to purse happiness gone? I have been increasingly encouraged by wonderful ideas and vision by the young men and woman of our nation, only to become disappointed by the unwillingness to pursue them. America once a viable think tank has attacked, cheated, stolen and killed its way into hiding. We have become the “unwilling” society.

This is a call to everyone who has been told they are not good enough, not smart enough, been let down, worn out by negitive media and lost hope. YOU ARE GOOD ENOUGH, YOU ARE SMART ENOUGH and THERE IS HOPE. You must believe in yourself! I beleive in you and so do many others. Look inside and find your fire.

We are afforded every opportunity to succeed and YOU must take advantage. This is a plea to my Nation. Stand on your feet and take back your future. Be confident in your character, ideas and strengths. Be courageous to face your weaknesses. Be dedicated to your cause, love your family and love your work. Put yourself in positive situations where you are able to succeed. Work at a job you love, if you don’t have the skills, lets go get them. Be willing to walk the walk and leave others to talk. Participate in positive activities. Reserve judgment on others, even if you may not agree. Do what you love and find the flickering flame inside.

You must know, you are a difference maker. Wake up in the morning and tell yourself, I matter and will make a difference today. Have the courage to look in the mirror and tell yourself, I can get better. Don’t listen to those who say “you can’t”, know you can. When it gets hard don’t give up and never stop. You can do anything. When you fall, get up. When you fail, learn from it. When you succeed, say thank you. Always do your best and be true to your beliefs.

You are good enough, you are smart enough, and there is hope. Find that fire to pursue your happiness and you will see!

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Hip Hops Best Underground

Just wanted to let everyone know, if you ever you want to change up the music selection anytime of day, check out Alimoe Urban. Alimoe Urban promotes the best underground artists in the world with real talent. Please support Alimoe Urban and our artists.

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Equest Radio Network

The Alimoe Group, Alimoe Developing and Equest Radio™ are pleased to announce EquestRadio.com has reached 150,000 unique site requests.  Our vision for the future is very positive as we begin to expand into additional genres of music, implement targeted radio campaings for individaul artists and the development of Alimoe Urban.  Alimoe Urban is a platform where artists can sell albums at the lowest ware house rates. 

About Equest Radio
Equest Radio™ is a one stop web application designed as an entertainment resource for local, regional and global radio request submission services. Equest Radio™ provides means where by artists of music currently Rap, Hip Hop, Pop and R&B can direct fans to request music on local, regional and/or global radio stations, comprising 1000’s of FM radio stations across the US. Expansion research has been done to expand Equest Radio™ to Rock and Punk styles and reach 1000’s of satellite radio stations, pod casts and/or online radio stations in more than 25 countries worldwide.

Description
Equest Radio™ provides services such as artist features, interviews, news, artist drops (artist promotions paid and unpaid specifically for the use of The Equest Radio Network™), track release services, underground or unknown artist spotlights, album reviews, promotional services, advertising, album sales (by Alimoe Urban), download services, OneTrack™ song forwarding service, artist specific radio marketing strategies and website integration.
Equest Radio™ believes, predicated on an aggressive marketing strategy and campaign targeting radio established by, in coordination with or in part by Equest Radio™, artists will sell more records and gain superior exposure.  

Equest Radio Patent Declaration – Filed With U.S. Patent Office
Equest Radio™ is a one stop radio request web application that is the largest radio request application utilizing the Internet, in the world. Equest Radio™ is the only group, company, organization or affiliation offering Internet based or stand alone software designed as a radio request application. Equest Radio™ further declares itself to be the only group, company, organization or affiliation providing radio request promotions targeting the world including but not limited to every area, continent, country and/or region equaling the world, whether currently serving or containing potential to serve. Equest Radio™ declares its business model unique by bringing music, clothing and entertainment together for the expressed and/or unexpressed reason, of being the only group, company, organization or affiliation to provide full scale, minor or partial radio promotions and/or a target marketing setting, to achieve expressed and/or unexpressed, current or potential goals set forth by Equest Radio™. Equest Radio™ declares itself to be a unique and innovative business concept, unique and innovative in execution of goods and services, unique and innovative in theory and inventor of a unique and innovative platform and application for radio promotions.

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Is Firefox Dead?

A few hours ago I revisited a video blog by Chris Messina from May 10th, where he was discussing the future of open source but specifically Mozilla Firefox.  Chris runs the Citizen Agency, in addition to previously heading Flock and SpreadFirefox.com.  Something that he addressed provides me an opportunity to expound on an earlier posting I made “How Important Is Identity?


Firefox over the last 36 months has done an outstanding job of grabbing market share form Internet Explorer.  However, Chris stated repeatedly how frustrated he was by the lack of continued promotion supplementing that surge post plateau.    With respect to Mozilla for a moment, they really have become a one trick pony.  I had made the conversion to Firefox and Thunderbird as primary applications about three years ago.  Thunderbird provided simpler integration of multiple email accounts and the integrated tabbing advancement of Firefox was sheer genius.  Over time however, Thunderbird’s over all simplicity really frustrated me.  Almost in a knight in shining armor moment, the launch of Windows Vista and MS Office 2007 were on my door step.  Microsoft had managed to integrate all the so called “sexy” features of Firefox and Thunderbird into their applications making me wonder why I ever left. 

Just as a note from the editor (me), I had a three year scholarship paid for almost exclusively by Microsoft to add a little irony!

In the global technological arena, these two heavyweights can be equated to individual local businesses.  Mozilla thought they had Microsoft right where they wanted them.  They expended numerous amounts of resources to promote their new innovations, new identity and advertising to build market share.  What they had not anticipated was the consequences of violating rules #3. 

Microsoft is the ultimate brand in the world, second to only to the US Government.   Mozilla had successfully generated a major grass roots campaign and had contact with the people but what they lost sight of was they had not formulated a plan for long term growth.  This slip has closed their window of opportunity because they had failed to plain for Microsoft’s dominance of rule #3.  Mozilla got played like a puppet by Microsoft.  MS sat back as Mozilla expended the resources to promote new innovations, creating a buzz of “what will Bill Gates do now?”  What he did was take those features and improve on them 10 fold.  He took the first major steps, Chris outlined pertaining to making the browser (and desktop) more interactive.  Microsoft can provide more of it, faster and bundled. 

Mozilla after 5 months has yet to respond.  So what lesson can we take from this?  Rule #1 of my post “Information Limits?” states:

until the idea or concept is fully developed, executed and launched, no one should know about it.

Furthermore, in an arena of competitive business expansion and product development can never stop.  When a competitor makes strong advancements in gaining market share, to stay relevant you must counter equally as strong.  Failure to retain, acquire new or reacquire clients of your competitors will render you an irrelevant service provider often leading to the dissolving a company. The positives to take from this are to never stop pushing.  It takes creative, hungry and innovative people to be competitive in any market today.  Effectively launching measures and countering competitor advancements, you will continue to be a successful.

Jerry R. Reynolds
Alimoe Developing
jerry@alimoeinc.com
 

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